How to optimize your WordPress blogging site

improve ranking of WordPress website

WordPress is the largest CMS(Content Management System) in the world, more than 70% of the website is made on the WordPress platform. Hi, everyone, I am Aslam and today I will share these killing steps to optimize your blogging site. If you are a new blogger, want to make your site on WordPress, then follow these steps. Trust me guys, you will see the results within a few weeks.

Due to the rise in competition, today it becomes difficult to gain the results quickly as compared to 5/6 years back. Today, I will share with you some simple yet most important tricks to write an article:

Article length:

The post should contain at least 500 words so that the search engine can understand it properly.

Keyword Density:

Keyword density means how many times your targeted keyword comes with respect to the total number of words. It should be between 3-5%.

Image compression:

Image size is an important factor in case of blogging. If you have an image that has high size and dimension then the webpage will take more time to load. As a result, people will bounce back from your site because of the loading time. Apart from these, remember, the search engine cannot read images, hence to ask the search engine to read your article image there as an “alt” tag which you must write in an img tag. Always put the main keyword in your alt tag so that the search engine can easily detect it. For example, <img sc=”img/photo.jpg” alt=”health tips” >

The title of the post should be 50-60 characters long, always use the main keyword in your title for quick ranking.

Permalink:

Permalink plays an important role in SEO. Itis the link that comes along with the domain name when we click on a particular link on the internet. Always use the main keyword in the permalink, avoid breaking keywords like the, a, etc in Permalink.

Meta Tags:

Meta tags are the tags which don’t appear on web pages, but they help search engine to get some important information on your site. There are many meta tags such as meta charset, meta title, meta description, and meta keywords, etc.

While you write an article, try to write it into paragraphs. If you write in paragraphs, it will be more visually attract the audience to read your article. You can write up to 150 words per paragraph.

Tag is a major factor in blogging. Tags are the keywords that the user usually searches for. If you have a WordPress blog, there is a tag in the right column of the post-page. you can put all the related keywords that the user searches for.

How to SEO for your WordPress blogging site:

After writing an article, now comes SEO. SEO stands for Search Engine Optimization. It is basically an online marketing strategy to show your webpage to the top of search engines like Google. But question is that how will you know these techniques?

Well, WordPress provides a free SEO tool named Yoast SEO. It provides all the features like word count, title-length, meta-tags and many more. We call it all in one. It is such a powerful tool that can help you create your blog uniquely.

After that, you have to submit the link of your article to Google Search console. Google Search Console is a free tool provided by Google to manage your site on the Google platform. To rank any post, Google needs to know that it has that particular link, then only it will rank it. You can also add your link to other tools like the Bing WebMaster tool.

  • Always use the LSI Keyword. LSI keywords are the suggestive keywords that come on the first page of google.
  • Internal links: Redirects audience to earlier post or page so that the current post gets linked to another post. It helps in ranking.
  • Always use the image that has a size below 100kb.
  • use your main keyword in the first paragraph.
  • Don’t stuff URLs full of a keyword.

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